Freeform Freeform for ExpressionEngine

Pipedrive CRM API Integration

This documentation page assumes you have read over the CRM Integration Overview page. If you have not yet read it, please do so now. We also assume that you have a Pipedrive account already.


Includes support for the following:

Setup Instructions

  1. Create & get API Key from Pipedrive:
    • Go to Pipedrive and log into your account.
    • At the top right corner, click on the profile icon and select Settings.
    • On the next page, under the Personal navigation option, click the API option from the secondary navigation menu near the bottom on the left.
    • Click the Generate new token link and copy the newly created token.
  2. Setup Integration on your site:
    • Go to the CRM section in Freeform Integrations area (Freeform > Integrations > CRM)
    • Click the New Integration at the top right.
    • Select Pipedrive from the Service Provider select dropdown.
    • Enter a name and handle for the integration.
    • Paste the Pipedrive API token into the API Token field in Freeform.
    • At the bottom of the page, click the Save button.
  3. Verify Authorization:
    • After the integration is saved, it'll return you to the list of CRM integrations.
    • Click into the newly created integration.
    • Confirm that there is green circle with Authorized in the middle of the page.
    • That's it! You can now use this integration inside Composer.


If you want to specify which user and/or deal stage the leads go into, you can specify the unique ID's for each of those in the User ID and Stage ID fields, but this is optional. There seems to be no visual way in Pipedrive to see what the ID's are, so you'll likely need to do something like right-clicking on a Stage name / User name link to view the ID in a URL. So for example, to get the Stage ID, go to the Settings area and click on Pipelines. Right-click on a stage name and copy the link. You'll get something like: (where 3 is the stage ID in this case). The stage ID is unique, so Pipedrive will automatically know which pipeline you're referring to when you specify the stage ID.